Marketing Manager

Job Type
Publish Date
Full Time
July 26, 2021


  • Establish positioning, identify target customers, and develop marketing plans with specific objectives across different channels and segments
  • Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
  • Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
  • Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising
  • Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
  • Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
  • Present ideas and final deliverable to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets


  • Bachelor/ Master’s degree from Marketing, Business, Communication or related field
  • Has proven experience min. 3 years as Marketing Manager in FMCG or Manufacture and used to be handle marketing activities in HORECA Channels
  • Proven experience developing marketing plans and campaigns
  • Having good in budget management skills
  • Excellent communication skills, good analytical thinking, able to think creatively and innovatively
  • Familiar with the latest trends, technologies and able to identify market trends

Placement : Cibitung – Bekasi